Girl Bomb is a frame-by-frame animation illustrating how the design of the shoe sole reflects the brand’s logo: an escalonated bomb.
Infused with humor and color, the video embodies our brand ethos and the creative process behind the product.
The animation was originally started in 2022, left unfinished, and later revisited and completed in 2025.
The Girl Bomb drawing was sketched by artist Ariel Klein.
Video production and creative direction were done in-house.